Twistee Treat Construction Update at Pinellas Plaza

Hi, my name is Gary Marlin. I’m the chief operating officer of Twistee Treat USA. We’re here in the villages where you can see our iconic cone is coming along. Construction workers out here working every day getting it done as fast as we can. This cone is extremely iconic. It’s been around since 1983. So, we’re extremely excited to [music] be coming to the villages. We’re looking forward to the villages being able to come out with their families, their grandchildren, and create more memories. Even though the cone is up, there’s still lots to do. It’s all them final finishings, construction workers finishing things, getting the grounds done, inside final finishes, and then get we get to bring the exciting [music] equipment and everything else in for us and start training and hiring. So, our goal is to be opening [music] within the next couple months in the spring of 2026, and we hope to see everyone out here for our ribbon cutting, and grand opening.
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Cost of Living

The Lofts at Brownwood brings all new apartment-style living to The Villages — featuring one, two and three-bedroom open floorplans, with on-site recreation, golf car accessibility to Brownwood Paddock Square, entertainment, dining, shopping and fun! Through your monthly amenity fee, you’ll also have access to all of The Villages’ recreation, amenities and lifestyle our 55+ community offers.

Enjoy all The Villages lifestyle has to offer. Our surprisingly affordable monthly amenity fee of just $189.00 includes:

  • Free golf on all of our executive courses*
  • Swimming, tennis, pickleball, bocce and many more facilities are all conveniently located throughout the community
  • Over 3,000 organized activities every week through our Recreation Department
  • Fishing lakes, waterfront parks and fitness trails
  • 24 hour community watch service

*A trail fee applies if you wish to use your golf car on the trails of the executive courses. 

Amenity Fee

$189

Electric

$75

Water & Sewer

$48

Trash Collection

$11

Spectrum TV & Internet

$60

Total Per Month**

$383

**Total cost does not include monthly rent. Please understand that all prices reflected or estimated in printed material are subject to change without notice of obligation. Some items listed above will be charged based on usage.